J.Crew Integration Setup Guide
This guide elucidates the process of connecting your J.Crew Marketplace account to Helm, thereby enabling automatic synchronisation of orders and inventory, and facilitating efficient management of your J.Crew sales channel.
Last updated 5 months ago

ASOS Integration Setup Guide
This guide elucidates the process of connecting your ASOS Marketplace account to Helm, thereby enabling automatic synchronisation of orders and inventory, and facilitating efficient management of your ASOS sales channel.
What is J.Crew Marketplace
J.Crew Marketplace is a respected US-based online fashion platform, empowering independent brands and boutiques to reach a broad audience of style-conscious customers while preserving their unique brand identity.
By integrating J.Crew Marketplace with Helm, you can automate order imports, maintain synchronised inventory in real time, and streamline multichannel fulfilment from a singular, centralised interface.
PROS ✅ | CONS ❌ |
Direct access to one of the US’s most recognisable fashion audiences | Requires valid API credentials issued by J.Crew Marketplace |
Real-time synchronisation of orders and stock | Approval processes and compliance requirements may differ between sellers and categories |
Supports brand autonomy and boutique customisation | Marketplace onboarding may be subject to API rate limits and seller verification stages |

Step-by-Step Setup
Step 1: Access the J.Crew Integration
Log in to your Helm account.
Navigate to:
Settings → Sales Channels
Click “Add New Channel” then search and select J.Crew.

Step 2: Enter Your Credentials
Populate the following fields:
Active – Enable the channel by toggling the Is Active switch.
Name – Provide a distinctive reference for your channel (e.g. J.Crew Marketplace US).
API URL – Input the full API endpoint URL as provided by J.Crew.
API Key – Paste the API key issued by J.Crew via your seller account.
Selected Channel – Add the J.Crew channel you wish to connect.
Ensure all credentials are transcribed precisely as provided.
Optional configuration tabs include:
Adjust these parameters in accordance with your business protocols.
Credentials – Choose any additional configuration settings to tailor the integration to your operational requirements.
Settings – Select the warehouse from which goods will be despatched for this integration and select any additional settings you may require.
Stock Control – Enable Auto Sync Stock to maintain inventory parity.
Brand – Configure your Company Information for this sales channel; by default, details from General Settings will be used.
Commercial Invoice – Set up Commercial Invoice Information specific to this channel, or retain those from General Settings.
Despatch Emails – Decide whether Helm should transmit order despatch emails with carrier tracking information; configure as required.
Feedback Emails – Elect to send order feedback emails; configure accordingly.
🔐 Credentials should correspond with those used to access your J.Crew Marketplace seller dashboard.

Step 3: Save and Activate
Click Submit to preserve your credentials.
A confirmation message will indicate successful connection of the J.Crew channel.

Completion
Your J.Crew store is now linked to Helm. Orders and inventory data will commence synchronisation automatically, ensuring your operations remain contemporaneous and streamlined across platforms.
