Afound Integration Setup Guide

This guide explains how to connect your Afound account to Helm, enabling automated order import, real-time inventory synchronisation, and centralised fulfilment so you can manage Afound alongside other sales channels from a single interface.

Last updated 4 months ago

What is Afound

Afound is a European online marketplace that allows brands and retailers to reach a broad customer base. Integrating Afound with Helm enables automated order imports, synchronised stock levels, and centralised management of fulfilment and customer communications across your connected sales channels.

PROS ✅

CONS ❌

Access to a large European customer base.

Requires a valid Afound account with API credentials.

Centralised order and inventory management.

SKUs must match across Afound and Helm for accurate synchronisation.

Real-time stock synchronisation with Helm.

Marketplace-specific requirements may require additional mapping.

Automated updates for order dispatch and tracking.

Step-by-Step Setup

Step 1 — Start the Afound integration in Helm

  1. Log in to your Helm account.

  2. Navigate to Settings → Sales Channels.

  3. Click Add New Channel, search for Afound, and select Add / Install.

Note: You must have an active Afound account with API credentials.

Step 2: Obtain and Enter Your Credentials

Afound will provide the credentials required for integration. In Helm, fill out the following fields with the details provided:

  • Name – Assign a clear label (e.g., Afound Store).

  • API URL – Enter the full API endpoint URL provided by Afound.

  • API Key – Paste the API key issued by Afound.

  • Selected Channel – Choose the Afound channel you wish to connect (e.g., country-specific store).

Ensure credentials are copied exactly as provided to avoid connection issues.

Optional configuration tabs include:

Adjust these parameters according to your business protocols:

  • Settings – Select the warehouse for fulfilment and configure shipping SLAs.

  • Stock Control – Enable Auto Sync Stock to maintain inventory parity.

  • Brand – Configure company details for invoices and branding.

  • Commercial Invoice – Enter VAT ID and company address if required.

  • Despatch Emails – Decide whether Helm should send dispatch notifications and tracking updates.

  • Feedback Emails – Enable order feedback emails if required.

🔐 Credentials must correspond with those used to access your Afound account.

Step 3: Save and Activate

Click Submit (or Save) to store your credentials.

Helm will attempt to connect to Afound. On success, the channel will be active, and orders, stock, and fulfilment updates will begin synchronising automatically.

Completion

Your Afound channel is now fully integrated with Helm. Orders will import automatically, inventory levels will remain accurate, and fulfilment updates will synchronise in real time. This centralised integration ensures efficient operations, reduces manual errors, and provides a single point of control across all connected sales channels.